A RemotePRJobs Playbook
Get Found First
The LinkedIn Playbook for PR and Comms Pros
You found the job. Now make sure they can find you.
Before an employer reads your resume closely, there’s a good chance they’ve already looked you up on LinkedIn.
And if your headline just says “Communications Consultant” or “PR Manager,” they have no idea what you can actually do for them.
Your LinkedIn should not make hiring managers guess. It should show your role, your industry, your results, and why you’re worth a conversation.
I’ve spent 20+ years in PR, from FleishmanHillard to in-house roles at Intuit and eBay to running my own consultancy. I see talented PR and comms pros go invisible every day because their profile doesn’t tell their story clearly.
This guide fixes that.
What’s inside the 6-page PDF guide:
- Why good candidates go invisible, and how to fix it
- How employers and recruiters actually find and screen you
- A simple headline formula so people immediately understand your role, industry, proof, and what you want next
- Examples across tech, healthcare, nonprofit, CPG, and internal comms
- How to write an About section that makes a hiring manager understand your value fast
- How to turn your experience into proof, even if you’re under NDA
- What to put in your Featured section to showcase real results
- How to show you have your pulse on the industry, without posting every day
- A one-page checklist to run before you hit apply
Built for PR and comms pros.
Most LinkedIn advice is written for everyone.
This one is written for people who secure coverage, build narratives, manage launches, support executives, navigate crises, and drive business results — and need their profile to prove it.
“I wasn’t getting contacted by any hiring managers when applying for jobs. After implementing the suggestions to optimize my LinkedIn from Andrea’s “Get Found First” guide, TWO hiring managers asked me to apply for openings. I had not received any notifications like that before! I finally feel like I was able to break through the AI screeners.”
Why $19?
A LinkedIn rewrite can easily cost $300 to $650.
This $19 guide gives you the PR-specific framework to improve your own profile, with examples you can actually model.
Before you send another application, make sure your LinkedIn is doing its job.
A note from Andrea: I’m not a recruiter. But when I’m hiring, this is exactly what I look at too.
Instant 6-page PDF download. All sales are final.